Executive Director

Reports To: United Way Board of Directors/Executive Committee

SUMMARY: The position of the Executive Director is to provide leadership and overall
management in carrying out the purpose and policies of the organization as established
by the Board of Directors. Effective service to the community is measured by strong
relationship and volunteer management, strong resource development, community
impact strategies management and sound operations. The Executive Director adheres to
the utmost level of ethical standards of the United Way of Marshall County and does
everything to build the reputation of the brand.
The scope of this position is broad, requiring the Executive Director to establish and
maintain significant relationships with persons at all levels with the public, private and
voluntary sector including corporate chief executives, local governmental leaders, other
funding organizations, representatives of other United Way organizations (both local and
national), and of key planning organizations and representatives of constituencies. The
Executive Director represents the United Way of Marshall County across the community,
region and state.
Essential Competencies and Processes:
1. Provide Community & Organizational Leadership: measurements include
visionary/strategic thinking, problem solving & decision making, team leadership,
and talent development/management.
2. Develop Impact Strategies, Resources & Build Relationships: measurements
include influence & impact, coalition building, development & investment of
resources, volunteer & investor relationship management, political awareness.
3. Demonstrate Business Acumen: measurements include strategic & operational
planning, financial management, United Way brand management, HR
management, technology management.
4. Model Exemplary Values & Personal Attributes: measurements include
achievement orientation, integrity, flexibility, continuous learning & self-mastery,
inclusiveness.
Essential Duties and Responsibilities: The items below summarize the principal
functions of this job and shall not be construed as representing all the work
requirements that may be inherent in the job.
• General Administration:
o Recommend policies to the Board and/or assist the Board in formulation of
policies for the effective and economical operation of the agency and ensure
implementation of policies adopted by the board.
o Chief administrative responsibility for public accountability of the agency

Job Description: Executive Director
• Fundraising and Resource Development:
o Organize campaign structure to carry out all fundraising responsibilities including
volunteer training, public relations and public speaking.
o Monitor every aspect of the annual campaign from recruitment to solicitation to
keeping the campaign on target.
o Act as a resource throughout campaign for volunteer coordination and follow
through.
o Oversee formation of campaign strategy that includes analysis of giving, profiles
on key accounts as well as reviewing community economic profile for future
resource development.
• Volunteer Governance:
o Help direct and work alongside Campaign Chair and oversee recruiting, training
and maintenance of volunteer structure for annual campaign.
o Work with Allocations Committee Chairman to recruit, train and maintain
structure for the Allocations Committee.
o Work with the Board of Directors in the development of an effective and
motivated board, and continued engagement by board members.
• Financial Management:
o Work with the Finance Manager to direct all financial operations of the agency
including: preparing annual budget, and preparation of relevant information for
annual agency allocations.
o Maintain stewardship and accountability for financial and facility resources.
• Community Investment and Agency Relations:
o Ensure that a sound community investment allocations process is followed and
assist in the disbursement of funds to member agencies subject to the approval
of the Board of Directors
o Work with member agencies to discuss their budgets, problems and goals to
ensure United Way funds are used as intended.
o Enhance the capabilities of affiliated agencies to respond to local community
needs and to manage their organizations effectively.
• Community Relations and Partnerships:
o Build relationships with community organizations and leaders
o Maintain a presence in the community through involvement in local service
organizations, agency and community events.
o Assess community needs and identify appropriate roles for United Way in
addressing them.
o Serve as a community catalyst in addressing the changes of emerging service
needs and delivery systems.
• Staff Oversight:
o Responsible for hiring and supervising staff for United Way and 2-1-1/First Call
for Help.

Job Description: Executive Director
• Marketing Efforts:
o Work with Marketing Coordinator, and Board to develop and maintain a plan
to include promotion, education and awareness of United Way and its
supported programs in the community.

QUALIFICATION REQUIREMENTS: To perform this job successfully, an individual must
be able to perform each essential duty satisfactorily. The requirements listed below are
representative of the knowledge, skill and or ability required. Reasonable
accommodations may be made to enable individuals with disabilities to perform the
essential functions.
• Education:
o Bachelor’s degree in business, social work, or related fields or equivalent
work experience.

• Experience:
o Executive management, financial management, community organization,
communications ability, administrative experience, marketing, fundraising or
equivalent combination of education, work and volunteer experience.
o Previously served in a leadership role, specifically in marketing or nonprofit
environment (3-5 years preferred).
o Knowledge and/or experience within the United Way network as staff, board
member or volunteer is helpful but not required.
o Preferred knowledge of the Marshall County, AL community.
• Skills:
o Leadership, management and organizational skills, and ability to manage
multiple tasks.
o Competent computer skills.
o Strong verbal, written and interpersonal skills as well as strong presentation
skills and ability to meet deadlines.
o Proven relationship-building skills with businesses and community leaders.
o Strong strategic planning and communication skills.
o Passion for collaboration and community engagement.
• Physical Demands:
o Some heavy lifting, travel, early morning and evening meetings required.

CLASSIFICATION: This full-time position is classified as salaried, nonexempt. Salary will
be commensurate with experience.

To apply, please submit a cover letter and resume via the United Way website at
www.unitedwaymarshall.org . The Hiring Committee will consider applications received by
July 11, 2025, as priority.